The tier-1 supplier’s latest move marks its entry into a significant igaming market in North America.
EveryMatrix will deliver games from its in-house studios, including Armadillo Studios, to DraftKings customers in Canada’s largest province through a seamless integration with SlotMatrix, its proprietary B2B aggregation and content solution.
This launch in Ontario is the second North American region where EveryMatrix content has gone live with DraftKings, following a similar launch in New Jersey last June.
As the leading igaming technology provider, EveryMatrix is the industry’s largest content aggregator and has established commercial agreements with several top-tier operators in the US through SlotMatrix.
With over 300 global clients, EveryMatrix holds licenses in Ontario, New Jersey, Michigan, West Virginia, Connecticut, and Pennsylvania.
Erik Nyman, President of EveryMatrix Americas, commented: “We are excited to extend our partnership with DraftKings into Canada, particularly into the largest province, Ontario.
“This expansion means we now serve half of Canada’s population and represents another significant achievement for our company. DraftKings is one of North America’s premier igaming and sportsbook operators, bringing us closer to achieving comprehensive market coverage with them.”
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